Strategic Formats

Showcase your equity story on Europe's last active exchange trading floor

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The historic Frankfurt Stock Exchange building in the heart of Frankfurt is more than just the flagship of Deutsche Börse – it's a vibrant hub with a fascinating history. Opened in 1879 as the "Neue Börse" (New Stock Exchange), it has housed the Frankfurt Stock Exchange ever since and stands as a symbol of Frankfurt's financial center and Germany's economic strength.

Its internationally renowned trading floor, one of the last remaining venues in Europe with active floor trading, attracts the attention of national and international media daily. Over 100 times a day, images of this unique scene of stock exchange activity are broadcast around the world.

Over the course of extensive renovations in two phases, it is being transformed into a new meeting space for business, society, and financial knowledge. This modernized landmark of Frankfurt's financial center offers a unique event and experience space in the heart of the city.

Visit the Frankfurt Stock Exchange – it’s an unforgettable piece of financial history!

Event opportunities at the Frankfurt Stock Exchange

Showcase your milestones at the heart of European finance – Deutsche Börse’s trading floor in Frankfurt. Benefit from exclusive access to top-tier financial journalists and elevate your news to a global audience. Position your brand alongside key market players and amplify your message on this prestigious platform. Capture the energy of the stock exchange and make your announcement unforgettable.

Your benefits

  • Capital markets visibility: Position your equity story at the heart of Germany's financial market – the Frankfurt trading floor.
  • Prominent branding: Showcase your brand on the iconic DAX® board LED wall and throughout the stock exchange. Explore exclusive out-of-home marketing opportunities nationwide.
  • Extensive media coverage: Gain editorial promotion of your bell ringing ceremony across Deutsche Börse's digital channels.


Bell Ringing Ceremony




















Mark major milestones with an exclusive bell ringing ceremony at the stock exchange. Gain unparalleled visibility and generate excitement around:

  • Company anniversaries: Celebrate your legacy and future success.
  • Segment changes: Mark your growth and upward trajectory.
  • Index inclusions (DAX®, MDAX®, etc.): Announce your entry into a prestigious global index.
  • Product launches (ETFs, bonds, certificates, etc.): Introduce your latest offering to an engaged audience.

Celebrate your stock market listing with a prestigious IPO Ceremony on the trading floor:

  • Stock market listing: Mark this momentous occasion in a prestigious setting.
  • First price determination: Witness the exciting moment your stock price is determined live.
  • Media exposure: Generate significant national and international media coverage.

Discover impressions of past IPO Ceremonies on YouTube and in our media gallery.

Host a celebration with your guests and leverage extensive media coverage at our venue.

Deutsche Börse AG

IPO & Growth Financing

An iconic venue for unforgettable moments: The X-Lounge

Host an exclusive event at the Deutsche Börse X-Lounge, a premier venue located within the historic Frankfurt Stock Exchange. With stunning views of the trading floor and a capacity of up to 80 guests, the X-Lounge offers an unparalleled setting for your bell ringing ceremony, IPO celebration, or other special occasion. Enjoy exclusive catering and create lasting memories in this prestigious space.




Experience the unique versatility of the two-story X-Lounge.

Further information

Team and contacts

Deutsche Börse AG
Börsenplatz 4

IPO & Growth Financing

60313 Frankfurt am Main